Anne Vergnol
Why Spying on Your Competitors is Necessary in Business
Doing market research prior to starting your business is always wise, not to discourage you from trying but to figure...
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Anne Vergnol
Email Subject Lines That Increase Your Open Rates
It’s one metric we consistently watch and try to improve: email open rates. There’s good reason for it, too. If...
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Anne Vergnol
Build Trust by Being Consistent with Your Marketing
Consistency is a key element in a business’ success. Of course, there are other important factors but consistency is what...
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Anne Vergnol
List Engagement: What to Mail
Enticing your readers to join your list is just a small part of your overall list-building goal. The larger component...
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Anne Vergnol
5 Ways Writing a Book Will Build Your Marketing Chops
Writing a good book is step one. The next step is getting it to sell. Gone are the days when the big publishing...
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Anne Vergnol
3 Ways to Avoid Plagiarizing When Repurposing Content
According to Dictionary.com, the definition of plagiarism is “an act or instance of using or closely imitating the language and thoughts...
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